This 15-hour program is designed to transform you into a confident and successful negotiator. You will gain a fundamental understanding of the negotiation process, from pre-negotiation preparation to closing the deal. Through a mix of practical exercises and strategic frameworks, you will learn to identify your own negotiation style, understand the motivations of others, and apply proven techniques to turn opponents into allies and achieve win-win outcomes.
The Mind-Set and Skills of an Effective Negotiator This module sets the stage by exploring the essential mind-set and behavioral traits of a successful negotiator. You will learn about different negotiation styles, identify your own, and understand how to leverage your personality to your advantage. This section also covers the crucial role of pre-negotiation preparation in maximizing your opportunities.
Principled Negotiation & Strategic Frameworks Dive into the core of negotiation strategy. This module introduces you to frameworks like BATNA (Best Alternative to a Negotiated Agreement), WATNA (Worst Alternative), and ZOPA (Zone of Possible Agreement) to diagnose explicit and hidden needs. You will learn to understand the other side’s perceptions and expectations to turn opponents into allies.
The Negotiation Process and Closing the Deal This final module guides you through the entire negotiation journey. You will explore the seven stages of negotiation, from setting the environment to closing with positive signals. The focus here is on practical application, including how to use persuasion and influencing skills to drive discussions toward mutually beneficial, win-win outcomes.
Upon completion of this program, you will be able to: